Shopping is and will always be one thing that
no person can ever do without it, even more so in a country like India with a
population over a billion people. We always like shopping different things
required at different points of time. Earlier shopping used to happen during
the festive seasons and for some special occasions. But today things have
changed completely and people shop whenever they feel like as they are
accessible to various stores close to them. In today's digital age where
anything and everything is found on the internet, Online shopping is also not
far behind. Online shopping in India has seen a tremendous growth as the years
pass by. Initially when online shopping started people were hesitant to buy
online,but today with everything made so easy, it all happens with a click of
button.
In fact we can
say that Internet has changed the way of shopping. As many people are
working professionals and get to spend
only little time with their family they prefer online shopping. They would at
all costs prefer online shopping in India over the conventional ways of shopping. The main reason
behind this huge leap or success of online shopping are the several advantages
and lucrative benefits that is offered along with the online shopping. The
reasons include convenience, variety, lesser price, avoid crowd, save time,
variety and so on, apart from these benefits the payment for online products
can be done through various sources like Cash on delivery, debit cards, credit
cards, Emi and so on thereby making it easier for the consumer. Also many
people go to a nearby store check out a product and if they like it, they get
back home and purchase the same on an online store for a lesser price. Today
the market for online shopping in India has become huge that the once upon a
time monopoly ecommerce sites are facing very stiff and tough competitions from
a lot competitors. The online shopping in India has put people in a situation
where they are able to access all type of products online, this includes from
buying a house to a car to a electronic gadget. Online shopping has definitely gained
the confidence of lot of people and
encouraging them to make use of it often. Apart from the buying the products
for themselves, they also spread the news of the same to many others thereby
helping the online stores to have an increase in their word of mouth publicity.
No comments:
Post a Comment